We all want our practice to be a place where clients feel secure. Displaying https:// and a security icon on your website cultivate a sense of security for visitors. HTTPS for your therapy website helps build trust.
In light of the importance of SSL security to our clients, we are now offering complementary SSL for TherapyEverywhere websites – getting https and the security icon for your domain. This limited time offer is for Therapy Everywhere clients only, for websites hosted by Therapy Everywhere.
Changes in how web browsers display “secure” or “insecure”
Changes in how Google Chrome and the leading browsers display “secure” or “insecure” for websites mean that you should get SSL for your therapy website. Clients who perceive your practice as less than secure may feel less confident reaching out to you for an appointment.
When you have SSL for your website, your URL will show “https://” and a security icon will display in the address bar.
What should I do if my website is not hosted by Therapy Everywhere but I want to grow my practice?
If your website is not hosted by TherapyEverywhere, we cannot provide you with a SSL certificate at this time. If you do not have your website on Therapy Everywhere, but do want to access the very best digital marketing, click here to setup a free consultation.
What are the implications of not getting an SSL certificate for your website?
While not having HTTPS for your therapy website may affect your SEO, the bigger problem is perception of safety for current and potential clients.
Users who click on the information icon in the URL address box get a message that the site is not secure if you don’t have SSL. With Google and the other market leaders pushing SSL, therapy websites without SSL may be perceived as less safe. Getting SSL for your website is part of building your “safe space” feeling.
What changes when you get HTTPS for your therapy website?
When you open a page in Google Chrome, Firefox, Safari or another browser, a lock icon or a word (“secure”) indicates that the site is secured by SSL.
After we install HTTPS on your practice website, all links to your site will continue to work and there may be a modest improvement in SEO results. Visitors will experience a greater sense of confidence.
After your site changes over to HTTPS, the tech team at TherapyEverywhere will resubmit all of your site URLs to Google Search and Google My Business.
What mental health professionals need to know about HTTPS and SSL
SSL stands for Secure Sockets Layer, and SSL is the standard for encrypting information that passes from the website to browsers. SSL is a “must have” for websites that collect login or payment information. For all websites, SSL helps build trust and confidence.
Getting SSL for your website happens in two steps requires both an SSL certificate and installation on your website. When you order SSL from Therapy Everywhere, we take care of both steps.
SSL is valid for one year. Your order comes with an automatic annual renewal so that your HTTPS URL does not lapse.